Policy
Clear marketing should still be accountable.
Even in a coming-soon phase, the site should be honest, navigable, and consistent across search, socials, founder identity, and public brand language.
Honest launch language
The site should say what is live now, what is still coming soon, and what visitors can actually click today.
Read moreOfficial profile linking
Social and founder links should point to verified public profiles, not placeholders or duplicate identities.
Read moreSearch consistency
Page copy, social metadata, structured data, and llms.txt should all describe the same brand in the same terms.
Read moreAccessible navigation
Every public page needs a simple path back home so visitors do not get trapped in secondary routes.
Read moreVisual restraint
Decorative elements should support the founder identity and brand tone without blocking reading or hiding content.
Read moreHuman review
Public-facing launch copy should be reviewed for real business clarity before it is treated as final positioning.
Read moreFour standing commitments
No fake completion
If a section is still in progress, the site should say so plainly.
Clear ownership
Explosion Marketing stays the parent company and this website stays clearly separate as its own product.
Official channels only
Footer and metadata should reflect the same verified brand links.
Human-approved updates
Major homepage and SEO changes should read like deliberate brand decisions, not leftovers.